UK network Orange has today announced a refresh of its entire range of mobile phone tariffs, upping some of the prices – but adding more in the way of internet use to its cheapest package.
The company’s existing “entry level” Dolphin monthly contract has gone up from £15 to £20 per month, but now includes mobile internet with a guideline download allowance of 500MB per month. Pretty much all you need for emails and the odd bit of Twitter on the train, and a move clearly introduced to help drive adoption of the company’s new smartphone range – including the white X10 and the confirmed-today HTC Desire.
Orange has also tweaked its power-user “Panther” tariff, which for £30 now includes “unlimited” internet. You can argue with Orange about what “unlimited” actually means when you get your bill.
The tariff changes come into effect on April 1. Here’s the full press release direct from Orange, in case you’re gearing up for Orange’s imminent dual-pronged Android assault.
Get the most out of your phone with great value multimedia tariffs from Orange
Mobile internet* on the latest mobile devices from £20 a month on Dolphin Pay Monthly (PAYM), with unlimited texts and e-mail included
More bite given to Panther Pay Monthly (PAYM) price plans with unlimited texts and four multimedia services as standard
Free one month taster of a multimedia service available on any plan for all new and upgrading pay monthly customers, with six to choose from including Sky News and Sports, email and sat nav with Orange Maps
Brand new Orange Games Zone launches, offering two free games a month from the Orange Games catalogue
In a move to help customers get the most out of their mobile phones, Orange is offering a range of new price plans to make multimedia services such as email, Orange Maps and the mobile internet more accessible and even better value for money from 1st April.
There has been huge growth in mobile internet usage with more and more customers realising the great services that are available on their phone, such as access to social networking sites, with Orange seeing on average nearly 1,900,000 unique users using these per month.
To meet this demand, Orange is introducing re-vitalised packages, with a range of multimedia services now included on Dolphin and Panther tariffs. New and upgrading customers will also be offered the chance to experience a free 30 day trial of one of Orange’s entertaining mobile services.
The changes include:
Panther tariff: from £30 PAYM**
For the mobile user who wants it all. From only £30 a month, the Panther animal plan is packed with unlimited texts, unlimited internet, unlimited email plus sat nav with Orange Maps, and 50 photo messages every month.Dolphin tariff: from £20 PAYM***
To help make it even easier for customers who always want to stay in touch, the Dolphin tariff is now available with mobile internet, as well as unlimited texts and e-mail included as standard from £20 a month.Free multimedia trial
All new and upgrading pay monthly Orange customers will be offered a free month long optional taster on their mobile on any of our top six multimedia services including Orange Games Zone, Sky News and Sports, mobile internet, email, sat nav with Orange Maps or photo messaging with no commitment required. If they like what they try, the service will cost just £5 per month from their second month.Orange Games Zone
At just £5 a month, Orange Games Zone offers every customer two free games from the Orange Games catalogue. Games are downloaded in full and gamers keep their games even after they have unsubscribed from the service. Subscribers also enjoy a 20% discount on all games purchased over their allocated two gaming credits.Orange is also bringing back Canary on pay monthly, with customers who love to talk and text receiving unlimited texts and more minutes. While the refreshed Racoon tariff is perfect for customers wanting to keep in touch, now with more minutes as well as unlimited landline calls.
Neil Macgeorge, Director of Pay Monthly at Orange UK: “We want our customers to be able to make the most out of the latest mobile phones and all that they have to offer. These revitalised packages offer exciting multimedia services such as mobile internet, email and sat nav with Orange Maps, all at great value for money.
We also believe that in giving all new and upgrading pay monthly customers a month long free trial of one of our entertaining mobile services, those who have yet to experience such services will see why so many others find them indispensible.”
Customers will be able to experience the new tariffs on some of the latest mobile devices, including the hotly anticipated white Sony Ericsson Xperia X10 and the HTC Desire.
To find out more, and to see full terms and conditions, visit Orange shops or go to our revamped online site where mobile internet services are made simple: www.orange.co.uk/shop
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